The Stakeholder Engagement Canvas is a practical tool that allows you to quickly conduct an initial stakeholder analysis and lay the foundation for an effective stakeholder strategy. In this masterclass, you will learn how to use the Canvas and how to facilitate a Canvas session yourself, so that stakeholder engagement processes are tackled collaboratively and structurally from the start.
This training is offered exclusively in-company.
What you are going to do
A good start is crucial in stakeholder engagement processes. Especially in the initial phase, it helps to jointly clarify who the relevant stakeholders are, what interests are at play, and where the main points of attention lie. The Stakeholder engagement Canvas offers an accessible way to visualize this collaboratively and clearly.
In this masterclass, you will be introduced to the principles and building blocks of the Stakeholder Engagement Canvas. The Canvas is inspired by the Business Canvas Model and has been developed as a visual tool to achieve a shared understanding in a single session. You will learn how to quickly create an initial environmental analysis using the Canvas and how to translate this into the foundation for a stakeholder strategy.
In addition, you will learn how to facilitate a canvas session yourself, so you can use this tool with colleagues. This way, you ensure that environmental processes get off to a flying start with the involvement of the entire team.
For whom it is
This training is intended for professionals working on projects or change initiatives involving multiple stakeholders, who need a quick and collaborative start to the stakeholder engagement process. The masterclass is suitable for teams who want to work together on a shared understanding of the environment and their stakeholder strategy.
What this training will give you
Upon completion of this training:
- You will know the principles and building blocks of the Stakeholder Engagement Canvas;
- You will know how to use the Canvas for an initial stakeholder analysis;
- You can lay the groundwork for an effective stakeholder strategy;
- You are able to facilitate a canvas session yourself;
- You have a practical tool in hand to give stakeholder engagement processes a flying start.
Why train at the SSE Academy of WesselinkVanZijst
At WesselinkVanZijst, we work on the complex societal challenges of the present day. Our trainers are therefore strongly embedded in the daily practice of SSE: they are involved in societal changes with high stakes, acting as strategic stakeholder engagement professionals, process facilitators, or negotiation experts. For the past fifteen years, our consultants have, in addition to guiding organizations and professionals through complex societal issues, trained 5,000 colleagues and are currently delivering around 100 training sessions annually in the Netherlands and abroad. For all our training courses, we utilize the didactic philosophy of the SSE Academy.
As developers of the SSE method, we are also actively involved in the further development of the field on a daily basis through publications and podcasts, among other things. In this, we work closely with our knowledge partners, including the Global Network of the Consensus Building Institute (CBI) and the Dutch Mutual Gains Network. In the Netherlands, we provide modules within training programs for the Vrije Universiteit Amsterdam and the AOG School of Management.
Do you want to spar a bit to see if this training is a good fit for you? Please contact us.
Experts
Feel free to discuss with us whether this training is for you.
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